As a manufacturer of PP woven bags, you may have noticed: even with identical designs, using different PP raffia fabrics results in significant variations in the finished product's price and texture. The problem often lies in two areas—the fabric's sheen and texture.
Sheen: The Culprit Behind That Plastic Look
Many PP woven bags feel distinctly “plastic-like” in hand. Upon closer inspection, you'll notice the PP fabric creates harsh, glaring highlights under light—reflecting like cheap plastic goods.
In contrast, natural materials like linen, straw, and rattan maintain a consistently soft, even sheen. This is because their surfaces naturally diffuse light, imparting an inherent warm texture.
To address this, ESWoven didn't just apply surface treatments but tackled the issue at its source—developing specialized matte yarns. Fabrics woven with these yarns diffuse light rather than reflecting it sharply, eliminating the cheap, reflective quality of PP and achieving a soft sheen closer to natural materials.
Although the matte treatment slightly increases costs, market feedback is clear: bags made with matte fabric not only command higher prices but also draw more customer attention—people are more inclined to pick them up and touch them, significantly boosting conversion rates.
Texture: Why Do Your PP Bags Struggle to Stand Out?
Beyond sheen, texture is another factor contributing to PP bag homogenization. Many PP woven bags on the market rely on similar plain or twill weaves, resulting in visually indistinguishable products where even the best silhouettes struggle to stand out.
Addressing this challenge, ESWoven has dedicated itself to developing diverse three-dimensional textures. These textures significantly elevate your product's visual quality:
Reveal rich shadow layers that shift with light, creating a more dynamic visual effect.
Unique bag weaving patterns can become distinctive brand memory points.
Inherently textured, requiring minimal additional decoration.
Gloss + Texture: A Synergistic Golden Combination
No matter how three-dimensional the texture, if the fabric reflects light harshly, those meticulously designed raised details become obscured. Conversely, if the gloss treatment is excellent but the texture is flat, the fabric's inherent texture is constrained.
ESWoven advises manufacturers of PP woven bags to consider both dimensions when selecting fabrics. Choose corresponding gloss and texture combinations based on product positioning to achieve superior results.
Build Your Core Competitive Edge Starting with Fabric
In the fiercely competitive bag market, details define differentiation. Fabric gloss and texture are precisely the most overlooked yet crucial elements reflecting product quality.
Selecting premium fabrics isn't merely choosing a material—it's embracing a standard of excellence. When customers hold your bag and feel its meticulously crafted soft sheen and layered texture, that recognition of quality is something no marketing campaign can replicate.